November 05, 2009

By By Sandy Gordon, N.Y.

Universal Music Group and Serato Audio Research announced the launch of Whitelabel.net yesterday (Nov. 4), a secure digital distribution network that delivers promotional tracks to DJs.

The service allows labels to send new releases to DJs worldwide; tracks are delivered as MP3s. Labels can access data for a track's preview and download numbers, and each release has a forum where DJs can leave feedback.

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