October 12, 2009

By By Alex Palmer, Brandweek

For one day only, the Flaming Lips will have its own store in Hollywood.

Warner Bros. Records is promoting the Oklahoma City band's new album "Embryonic" by opening a pop-up store on Oct. 15. The store, located at the Nike/Ricardo Montalban Theater at 1615 Vine St. in Los Angeles, will offer limited edition merchandise, vinyl and CDs including the Embryonic "Furry Package" set, which features a bonus DVD and fur box.

Visitors to the store will also have a shot at winning tickets to see the Lips at a MySpace secret show being held at a small, undisclosed venue. Tickets for this show are being distributed on a first-come, first-served basis as soon as the store opens.

The two-disc "Embryonic" is being released on Oct. 13. The band will be appearing on The Tonight Show with Conan O'Brien that day to promote it.

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