May 29, 2008

By By Antony Bruno, Denver

Live Nation unveiled a Facebook application that lets users search for and buy concert tickets directly from their profile on the popular social networking site.

The application is simply an extension of the My Live Nation Web site, which lets users create customized concert searches based on their favorite artists by reading their digital music libraries.

The Facebook application is simply a widget of the same, but allows other Facebook users to see each others' concert calendars, acting as a viral marketing tool for both the widget as well as the concerts listed in it.

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