July 24, 2009

By By Rachel Helman, L.A.

New York-based music licensing company Jingle Punks has signed with cable network Bravo to become the network's provider for promotional music for the rest of 2009.

It's an extension of Jingle Punks's current relationship with the network; the company was already been working on "The Real Housewives of Atlanta" for hip-hop cues and samples.

"We knew we had music that was on point with the Bravo brand and wanted to make them aware of our presence so we just created a sampler of our best 'Bravo'-type jams," says Jingle Punks CEO Jared Gutstadt. "It seemed to have worked because within two days we got a call from Janine Kerr-the director of promo music services at Bravo-and within the week we had our deal papered and we are already beginning to service their roster of programs."

Since the launch of the company in summer 2008, Jingle Punks has linked musicians with the History Channel, A&E, CBS, Viacom, and Starz. The company has developed proprietary "Jingle Player" - a search engine that helps clients sort through their library of 10,000 cues.

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