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Universal Latin Pacts With Rayovac For Download Promo

August 06, 2008

By By Ayala Ben-Yehuda, L.A.

Universal Music Latin Entertainment is partnering with Rayovac batteries in promoting full-track online downloads in Latin America.

Customers can find codes inside the battery packs that can be redeemed for free downloadable tracks at Rayovac's Conexion Musica site, conexionmusica.com.

The promotion is running in Argentina, Brazil, Mexico, Chile, Colombia and Central America. Featured Latin artists include Axel, Luis Fonsi, La Factoria, Wisin & Yandel, Angel & Khriz, Don Omar, Juanes and Enrique Iglesias, among others.
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