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Evelyn Barry Departs Sanity Entertainment
July 06, 2009 - Global | Retail

By Lars Brandle, Brisbane

Australian music retail veteran Evelyn Barry is entering the fashion world, Billboard.biz has learned.

With effect from this August, the Sanity Entertainment strategic project manager is leaving behind the 280-store music chain to take up a new role with sister company Diva, a fashion jewellery specialist with more than 160 outlets in Australia and New Zealand.

Sydney-based Barry has clocked up almost a quarter of a century in the music retail business, during which time she served on seven of retail trade body AMRA's 18 boards and helped labels body ARIA achieve their prized electronic retail-sales feed.

She also drove the progress of two Australian businesses -- Brashs and Sanity -- from store-based ordering through to centrally managed purchase order systems, including the latest in vendor-managed inventory systems.

Barry's international experience includes a two-year stint in the U.K. working on the Our Price/Sanity U.K. experiment. Parent Brazin decided to withdraw from the U.K. music retail market in 2003, selling its 118 Sanity Entertainment U.K. stores to an investment firm for an estimated £12 million ($16.67 million).

For the past eight years, Barry has worked on the BB Retail Capital's brands Sanity, Virgin and HMV.
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