Billboard Bulletin Billboard Newsletters Billboard.com Claasifieds
 
Billboard.biz
Article Search    Advanced Search
Industry News
SAVE | EMAIL | PRINT | RSS | REPRINTS | Share Share

Successful Web Strategy Gives DIY Artist A Boost
May 14, 2007 - Digital and Mobile | Indies

By Antony Bruno, Denver

A day in the life of DIY musician Jonathan Coulton is the subject of this New York Times article. Is he famous? No. But through savvy use of the Internet and an understanding of his fanbase, the artist is making a living.

According to the story, about 3,000 people visit his Web site every day, his more popular songs are downloaded around 500,000 times, and he makes between $3,000 - $5,000 a month.

The secret is not just posting good music and hoping people buy it. Coulton uses the Web to stay in constant contact with his fans, allowing them to create his music videos, promote his concerts and even take fans suggestion on his music-like a wiki A&R of sorts.
Share on LinkedInSAVE | EMAIL | PRINT | RSS | REPRINTS | Share Share
 


Billboard Publicity Wire


 
 
Media Job Market Job Listings


ADVERTISEMENT


 
ADVERTISEMENT
Take Our Poll


Most Popular Most emailed
Articles Clicking a tab sets your default view
Most Popular Most emailed
Articles Clicking a tab sets your default view

Billboard Publicity Wire


 
ABOUT US     SITE MAP     CONTACT US     ADVERTISING OPPORTUNITIES     CLASSIFIEDS / REAL ESTATE     SUBSCRIBER FAQs     FAQs    MOBILE     RSS